HSBC Group

Our purpose – Opening up a world of opportunity – explains why we exist. Here at HSBC we use our unique expertise, capabilities, breadth and perspectives to open up new kinds of opportunity for our more than 40 million customers. We’re bringing together the people, ideas and capital that nurture progress and growth, helping to create a better world – for our customers, our people, our investors, our communities and the planet we all share.

The individual filling this role (Manager, CRM Analytics) will be part of a team managing campaign execution, campaign fulfillment and campaign tracking/analysis processes for US IWPB business. This includes partnering with our GAC Mexico Campaign Management team and providing leadership on all data processes related to customer communications, campaign analysis and campaign offer fulfillment

 As our Manager, CRM Analytics you will:

• Serve as a key Business Translator and liaison between business stakeholders requesting customer communications and the analysts charged with executing the campaigns
• Partner with stakeholders and Senior Manager, Campaign Management to manage the calendar of customer communications balancing team capacity with business needs
• Play a key role in ensuring quality control processes within D&A Campaign Management team are fit-for-purpose and followed in a way that supports error-free execution of customer communication
• Partner with business stakeholders to design Marketing Campaign offers that are aligned with business objectives and can feasibly be executed and fulfilled by D&A Campaign Management team
• Help to ensure tracking and analysis of customer communications and marketing campaigns is in place to facilitate evaluation of return on investment and ongoing learning to optimize subsequent CRM activity
• Other duties, as assigned.

For this role, HSBC targets a pay range between $85,000.00 and $125,000.00

The final fixed pay offer will depend on the candidate and a number of variables, including but not limited to, role responsibilities, skill set, depth of experience and education, licensing/certification requirements, internal relativity, and specific work location.

At HSBC, our overall goal is to provide a competitive Total Reward Package, with an appropriate mix of fixed pay, and variable pay, as part of an employee’s overall total compensation and benefits. Variable pay generally takes the form of discretionary, annual awards (sometimes referred to as a “bonus”). Additionally, HSBC offers a wide range of competitive and flexible benefits designed to help you improve your health and well-being, finances, and lifestyle.

You´ll likely have the following qualifications to succeed in this role:

• Minimum of three years proven and progressive analytic experience or equivalent, preferred in Customer Relationship Management or Marketing Campaign Operations or Analytics
• Master’s degree preferred / bachelor’s degree required in business, statistics, economics, finance, information systems or operation research field
• Strong knowledge and experience in SAS are preferred
• Financial Industry experience preferred
• Bilingual Spanish language skills preferred, but not required
• Excellent quantitative & analytical skills, including database marketing and portfolio management, plus knowledge of campaign execution tools (e.g., PEGA). 

In compliance with applicable laws, HSBC is committed to employing only those who are authorized to work in the U.S. Applicants must be legally authorized to work in the U.S. as HSBC will not engage in immigration sponsorship for this position.

As an HSBC employee, you will have access to tailored professional development opportunities to ensure you have the right skills for today and tomorrow. We offer a competitive pay and benefits package including a robust Wellness Hub, all in a welcoming, diverse and inclusive work environment. You will be empowered to drive HSBC’s engagement with the communities we serve through an industry-leading volunteerism policy, a generous matching gift program, and a comprehensive program of immersive Sustainability and Climate Change Initiatives. You’ll want to join our Employee Resource Groups as they play a central part in life at HSBC, including the development of our employees and networking inside and outside of HSBC. We value difference. We succeed together. We take responsibility. We get it done. And we want you to help us build the bank of the future!

All qualified applicants will receive consideration for employment without regard to age, ancestry, color, race, national origin, ethnicity, disability or medical condition, genetic information, military or veteran service, religion, creed, sex, gender, pregnancy, childbirth, caregiver status, marital status, citizenship or immigration status, sexual orientation, gender identity or expression or any other trait protected by applicable law.