HSBC Group

Some careers shine brighter than others.

If you’re looking for a career that will help you stand out, join HSBC and fulfil your potential. Whether you want a career that could take you to the top, or simply take you in an exciting new direction, HSBC offers opportunities, support and rewards that will take you further.

HSBC is one of the largest banking and financial services organisations in the world, with operations in 64 countries and territories. We aim to be where the growth is, enabling businesses to thrive and economies to prosper, and, ultimately, helping people to fulfil their hopes and realise their ambitions.

We are currently seeking an experienced professional to join our team in the role of Digital Market Activation Analyst.

• In this role, you will:
• Support all business readiness activities from initial engagement to ongoing feature enablement associated with customer launches of new features. Partner with the market teams to produce a robust Go to Market plan to launch the change with customers, underpinning this with data and insight to tailor this to market. Facilitate creation of content and delivery of trainings to Frontline staff (contact centre/network) for new feature releases.
• Define the best pilot and implementation approach, using data and insights from previous rollouts and creating assets
• that maximize reuse.
• Post-launch, produce daily Hypercare reporting to track customer response, operational and technical performance, identifying and tracking trends to optimize the approach for subsequent launches
• Proactive management of digital initiatives highlighting and taking action to mitigate risks and issues, ensuring deliveries are on time and as per quality standards with minimal disruption.
• Work with Global Digital Product Owners, Transformation teams and cross functional agile delivery teams to understand the features and benefits of digital journeys in development
• Ensure change control and governance aligned to bank standards and replicated throughout deliveries to ensure key
• responsibilities meet FIM requirements. Manage Go/No Go Governance activity, ensuring all compliance criteria and governance is met before launch. Identify key risks, issues and interdependencies and provide appropriate mitigation strategies or escalation
• Support markets and value streams with delivery of IWPB digital initiatives and features enablement and ensuring intended Business benefits / OKRs are realise

To be successful in this role, you should meet the following requirements:

• A background working on digital transformation programs / initiatives with expertise of online and mobile platforms, including awareness of technical, market and customer considerations
• Experience of working directly with individual markets or a region to support business readiness activity needed for delivery of digital change.
• Experience working in agile cross-functional (business and tech) teams
• Subject Matter Expertise in internal/external communications, undertaking change impact assessment, training, migration and implementation planning.
• Strong commercial focus, able to produce Go To Market plans with KPIs to effectively communicate change to customers
• Good understanding of IT project management methodologies, frameworks and Agile best practices
• Excellent stakeholder management skills to enable effective working with a wide range of internal customers with conflicting priorities and the ability to lead and influence.
• Strong communication skills, both written and verbal, to explain complex or technical issues and support effective collaboration with market and frontline teams across the region.
• Pragmatic decision making skills, with the ability to make clear judgments based on data and understanding risk
• Respectful of different cultures, working with Global colleagues across all regions (North America, LATAM, Middle East, Asia Pacific and Europe).
• Experience working in financial services (banking, wealth, insurance) is desirable but not essential

You’ll achieve more when you join HSBC.

www.hsbc.com/careers

HSBC is committed to building a culture where all employees are valued, respected and opinions count. We take pride in providing a workplace that fosters continuous professional development, flexible working and opportunities to grow within an inclusive and diverse environment. Personal data held by the Bank relating to employment applications will be used in accordance with our Privacy Statement, which is available on our website.

Issued by – HSDI