Job description
Some careers have more impact than others.
If you’re looking for a career where you can make a real impression, join HSBC and discover how valued you’ll be. Whether you want a career that could take you to the top, or simply take you in an exciting new direction, HSBC offers opportunities, support and rewards that will take you further.
Wealth and Personal Banking (WPB) helps deliver on HSBC’s purpose of opening up a world of opportunity by providing our customers with borderless banking and world-class wealth management through best-in-class, mobile-first capabilities and exceptional people. Our international network and breadth of expertise enable us to support individuals, families, business owners, investors and entrepreneurs. Wealth and Personal Banking has four key business areas responsible for efficiently bringing the best of HSBC to our clients through a broad and relevant suite of wealth and retail banking capabilities: Asset Management, Global Private Banking & Wealth, HSBC Life, Retail Banking & Strategy and COO & Digital Transformation.
We are currently seeking a high calibre professional to join our team as an Acquisition Strategy and Partnerships Manager.
Principal Responsibilities
- Strategic Acquisition Planning – Develop and execute customer acquisition strategies targeting key customer segments to drive growth, with a focus on digital and traditional channels
- Data-Driven Acquisition Strategy – Collaborate with analytics teams to leverage customer insights and analytics enabling personalized marketing campaigns, identifying high value prospects and improving acquisition strategies for targeted customer segments
- Customer Onboarding Optimization – Lead initiatives to streamline and enhance the customer onboarding/engagement journey and acquisition touchpoints, focusing on optimization to improve customer experience and overall conversion rates across channels
- Partnership Development – Identify, negotiate and establish strategic partnerships to enhance product offerings, expand reach and deliver value-added services to customers
- Performance tracking and reporting – define KPIs and success metrics for acquisition and partnership programs, regularly monitoring and analyzing performance data to adjust strategies, maximize ROI and meet acquisition targets
Requirements
- 8+ years of experience of in strategic planning, customer acquisition, strategic partnership or consulting. Proven track record in executing data-driven acquisition strategies to deliver measurable growth
- Expertise in data analytics and customer insights – strong background in using tools to interpret customer data, derive actional insights and from strategic decisions that optimize acquisition efforts
- Experience in identifying, managing strategic partnerships with partners including contract negotiations and co-marketing efforts. Ability to establish and sustain relationships that align with business goals and enhance customer acquisition
- Proven ability to work closely with cross-functional teams to develop acquisition campaigns and ensure seamless customer experience
- Ability to problem-solve individually or in a group setting
- Ability to shift priorities quickly, while maintaining a high degree of organization and control
To be considered for this role, the relevant rights to work in Singapore is required.
You’ll achieve more when you join HSBC.
www.hsbc.com/careers
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Issued by The Hongkong and Shanghai Banking Corporation Limited.