Job description

Some careers shine brighter than others.

If you’re looking for a career that will help you stand out, join HSBC and fulfil your potential. Whether you want a career that could take you to the top, or simply take you in an exciting new direction, HSBC offers opportunities, support and rewards that will take you further.

HSBC is one of the largest banking and financial services organisations in the world, with operations in 64 countries and territories. We aim to be where the growth is, enabling businesses to thrive and economies to prosper, and, ultimately, helping people to fulfil their hopes and realise their ambitions.

We are currently seeking an experienced professional to join our team in the role of a Digital Market Activation Manager.

In this role, you will:

  • Maintain visibility of the IT delivery plans tracking dependencies and constraints and interface with Delivery, Product, Business teams to manage the customer activation of features and produce robust Business Readiness plans
  • Lead all business readiness activity associated with customer launches of new features / enhancements on digital channels (including change impact assessment, Go to Market, Training and Communications plan, Pilots, Governance and Reporting)
  • Support markets and value streams with production of internal and external comms, creation of content and delivery of trainings to Frontline staff, migration and implementation approach definition, while ensuring maximize reuse.
  • Ensure compliance to any relevant in-country regulatory approvals and lead go / no go calls, ensuring the relevant documentation and approvals are obtained before customer go live.
  • Post-launch, produce daily Hypercare reporting to track customer response, operational and technical performance, identifying and tracking trends to optimize the approach for subsequent launches 
  • Set the direction and manage a team of allocated Digital Market Activation Analysts.
  • Maintain and monitor all relevant Jira tasks and ensure timely Jira updates and reporting of status.
  • Proactive management of digital initiatives highlighting and taking action to mitigate risks and issues, ensuring deliveries are on time and as per quality standards with minimal disruption.
  • Ensure MI & analytics reporting is in place and Support ongoing adoption and business benefits tracking.
Requirements

To be successful in this role, you should meet the following requirements: (Must have Requirements)

  • Strong experience of working on digital transformation programs / initiatives with expertise of online and mobile platforms, including awareness of technical, market and customer considerations
  • Background of working directly with individual markets or a region to support business readiness activity needed for delivery of digital change. 
  • Experience working in agile cross-functional (business and technology) teams 
  • Strong commercial focus with customer centric approach, able to produce Go To Market plans with KPIs to effectively communicate change to customers 
  • Excellent stakeholder management skills to enable effective working with a wide range of internal customers with conflicting priorities and the ability to lead and influence. 
  • Highly developed communication skills, both written and verbal, to explain complex or technical issues and support effective collaboration with market and frontline teams across the region. 
  • Pragmatic decision making and problem solving skills, with the ability to make clear judgments based on data and understanding risk 
  • Respectful of different cultures, working with Global colleagues across all regions (North America, LATAM, Middle East, Asia Pacific and Europe).

The successful candidate will also meet the following requirements: (Good to have Requirements)

  • Good understanding of IT project management methodologies, frameworks and Agile best practices 
  • Subject Matter Expertise in internal/external communications, undertaking change impact assessment, training, migration and implementation planning. 
  • Ability to take a portfolio view and effectively manage multiple deliveries in parallel 
  • Ability to deal with organisational complexity and work in matrix structures with virtual and global cross functional teams 
  • Experience of leading initiatives for continuous improvement, process refinement and efficiency enhancement. 
  • Experience in line management (team size 1-3) including Recruitment, on boarding, performance management, career development and coaching
  • Domain Experience working in financial services (banking, wealth, insurance) is desirable but not essential

You’ll achieve more when you join HSBC.

www.hsbc.com/careers 

HSBC is committed to building a culture where all employees are valued, respected and opinions count. We take pride in providing a workplace that fosters continuous professional development, flexible working and opportunities to grow within an inclusive and diverse environment. Personal data held by the Bank relating to employment applications will be used in accordance with our Privacy Statement, which is available on our website.

Issued by – HSBC Software Development India